Product Content: Talentoday Career Recomendations

Content Management & Creation - Design

 
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📋 Overview

WHAT IS TALENTODAY?

Talentoday is a startup which improves career success by delivering personal insights based on psychometrics and predictive analytics. The online social career guidance solution provides a free personality assessment for individuals and a SaaS for HR managers and staffing agencies. Talentoday is based in San Francisco and Paris with 25 team members.

KEY GOAL

The project goal was to launch a new product feature for our customers.  This included writing all content and establishing the UX and UI of the new Talentoday career recommendations feature. For this project, a version of the module was already done by the data science team on a private environment  in order to test the matching algorithms. 

MY ROLE AND RESPONSIBILITIES

I was in charge of all content while Kevin Lanceplaine was in charge of the user experience and user interface of the new feature.

 TIMELINE

This project was to be completed in 2 weeks before the engineers run started.

 

🤔 Problem statement

Prior to this project two of our data scientists ran an alpha version on a private environment in order to validate the algorithms. The main difficulty from a UX/content perspective was to design an interface that was intuitive to the user and at the same time close enough to the original alpha version in order to limit the development time.

 

👥 Users and audience

Talentoday has both B2C and B2B users. The strategy for this feature was to have a new offering for our B2C following. If successful with B2C the product was to be extended to our professional users

 

👨🏻‍💻 Process and work

1. COLLABORATION ON THE PRODUCT SPECIFICATIONS

Kevin worked in collaboration with the product team to define the specifications of the careers feature. I worked closely with Kevin on the content and often helped with the UX/UI. 

2. IDENTIFY CURRENT ISSUES

After showing the alpha UX/UI to a panel of people, here are the different issues we noted from a UX/content point of view:

  • The filter section was taking a lot of space on desktop. In response to this issue we tried various layouts.

  • The UI wasn’t easy to understand for new users. In order to fix that we added multiple on-boarding screens.

  • Some part of the UI were visually not great. But this comment was normal since it was an alpha project.

3. EARLY DRAFTS

As mentioned before multiple variations of layouts were designed. We wanted to have user feedback on these various layouts so I produced the content and Kevin laid them out in sketch. 

4. SKETCH MOCKUPS

Kevin did multiple iterations of pixel-perfect mockups using Sketch and I added the content to clarify and bring the experience full circle. Most of the feedback on the content and UI details were done using the prototyping tool InVision. 

5. EXPORT FOR THE DEVELOPERS

Once the project completed from a design and content perspective all the assets were exported for our front-end developer.

 

💎 Outcome and lessons

As planned the UX and UI was designed in time for the developers to work on it. In order to release the first iteration even faster it was decided to release the beta without the on-boarding process.